Privacy Policy

Last Updated: January 1, 2026

At ShoulderBag.com.au ("we," "us," or "our"), we are committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website shoulderbag.com.au (the "Site"). Please read this privacy policy carefully. If you do not agree with the terms of this privacy policy, please do not access the site.

Information We Collect

Information You Provide

We may collect information that you voluntarily provide when you:

• Fill out our contact form
• Subscribe to our newsletter
• Participate in surveys or promotions
• Leave comments on our articles

This information may include your name, email address, and any message content you choose to share.

Automatically Collected Information

When you visit our Site, we may automatically collect certain information about your device and usage patterns, including:

• IP address and geographic location
• Browser type and version
• Operating system
• Pages visited and time spent on each page
• Referring website or search terms
• Device identifiers

How We Use Your Information

We use the information we collect for various purposes, including:

• To respond to your inquiries and provide customer support
• To send you newsletters and marketing communications (with your consent)
• To improve our website content and user experience
• To analyse website traffic and usage patterns
• To detect and prevent fraud or abuse
• To comply with legal obligations

Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your browsing experience. Cookies are small text files stored on your device that help us:

• Remember your preferences
• Understand how you use our Site
• Deliver relevant content and advertisements
• Analyse Site performance

You can control cookie settings through your browser preferences. However, disabling cookies may affect certain Site functionality.

Third-Party Services

Our Site may contain links to third-party websites and services, including:

Amazon Associates Program

ShoulderBag.com.au is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com.au. When you click on Amazon affiliate links on our Site, Amazon may collect information about your browsing and purchasing activity.

Analytics Services

We use Google Analytics to analyse website traffic and user behaviour. Google Analytics collects information through cookies and similar technologies. You can learn more about Google's privacy practices at policies.google.com/privacy.

Data Security

We implement reasonable security measures to protect your personal information from unauthorised access, alteration, disclosure, or destruction. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

Your Rights

Under Australian privacy law, you have the right to:

• Access the personal information we hold about you
• Request correction of inaccurate information
• Request deletion of your personal information
• Opt out of marketing communications
• Lodge a complaint with the Office of the Australian Information Commissioner

Children's Privacy

Our Site is not intended for children under 16 years of age. We do not knowingly collect personal information from children under 16. If you believe we have collected information from a child under 16, please contact us immediately.

Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date. You are advised to review this Privacy Policy periodically for any changes.

Contact Us

If you have questions about this Privacy Policy or our privacy practices, please contact us at:

Email: privacy@shoulderbag.com.au
Address: Melbourne, Victoria, Australia